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Steve’s inspiring book, 'The Champion in All of Us: 12 Rules for Success' draws on his 15 years of experience competing at the highest level to inspire others to reach their goals – whether in sport, business, or everyday life.

“Success is a decision, not a gift.”


This symbolic tale of four athletes and their passion to succeed at the Olympic Games is a maze of ideas that will help you turn your dreams into reality in whatever you want to achieve.


The 12 Rules for Success revealed along their journey can be applied to any area of life, and the results will leave you wondering why you did not reach your potential sooner.


“A thoroughly enjoyable read that will help any athlete, business person or coach to develop the skills to realise their true potential.” - Goldie Sayers - Olympian


“A no nonsense and pragmatic book that provides real insight into maximising your potential and that of others. A stimulating read that will prove invaluable to coaches, leaders and individuals.” - Paul Baker - RBS


“It is the description of the Coach, his words and his actions, that grabbed me the most in Steve's The Champion in All of Us.” - Calvin Morriss Phd - National Fitness Coach RFU

The Little Book of Inspiration

It's fun doing things slightly better and this book is about small ideas that can have a big impact. After all, where's the fun in being mediocre when we don't have to be?

Steve Backley, Roger Black and Humphrey Walters combined their different performance journeys to produce a simple book of real examples, that easily adapt to any environment. Slip this one into your pocket or bag and read it on a train or plane journey. Dip in and out when it suits you.

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